Toussaint, Fernand

This Belgian artist was born in Brussels in 1873 and died in Ixelles in 1956. He was born into a cultivated upper-middle class family in Brussels in 1873. His artistic talent was discovered during his childhood and was encouraged by his family to further develop his skills. Toussaint was primarily known as a painter and watercolourist of female portraits and flowers. Toussaint was also known as an engraver and a draughtsman of posters and telegrams for official occasions. Beginning in 1895, he received numerous assignments to create commercial posters for the yearly trade fairs, coffee houses, fashion brands and art magazines. His signature style of painting elegant, beautiful women with Art Nouveau style backgrounds clearly shines through in these posters (Café Jacqmotte).